As a family company, Daisy Brand passionately strives to provide our customers products in which we take great pride. The phrase “Pure & Natural” is more than just words on our packaging; it’s our purpose. For us, “Pure & Natural” is the blueprint we incorporate into our every business practice. Part of our mission statement says it best: Improving the quality of life of our employees, customers, consumers, vendors, and the community at large is the goal of Daisy Brand. Of course, it all starts with the care and dedication we take in making each and every product.
We wholeheartedly believe that we can improve our consumers’ quality of life by delivering high-quality, consistent products. That’s why our products are made with 100% natural ingredients with no additives, no preservatives, and no artificial growth hormones. Having been in the dairy industry for more than 80 years, we recognize that making better products is a continuous process. We are proud of the products we make, but recognize we can always improve.
The spirit of our “Pure & Natural” philosophy is best summarized by our president, who said:
“The… Way, The Caring Way, The Daisy Way™.” Whether you fill in the three dots with ‘Pure & Natural,’ ‘Natural,’ ‘Right,’ ‘Wholesome,’ ‘Healthy,’ ‘Appropriate,’ etc., what remains consistent is that The Daisy Way is the Caring Way. It is because we care about those we serve that we do not sacrifice the means in pursuit of the ends.
“I’ve always credited Daisy’s success to the conscience of myself and the combined conscience of Daisy employees to do by our constituencies the right thing over the years. There are many shortcuts we could take that we don’t. There are many additional burdens that others might sweep under the rug that we elevate, make transparent, and deal with. These are the things that separate our products and our reputation from others in our marketing space. This truly is what makes us special.”